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Urgent! Assistant Manager - CRM/Marketing Automation Job Opening In Bengaluru – Now Hiring Confidential

Assistant Manager CRM/Marketing Automation



Job description

Responsibilities:

Marketing Automation:

  • Design, build, and execute automated marketing campaigns (email, SMS, push
  • notifications, etc.) using marketing automation platforms such as Clevertap, Moengage,
  • Webengage, Insider, Salesforce, Netcore Cloud, or Braze.

  • Develop and maintain automated customer journeys, workows, and lifecycle
  • campaigns.
  • Optimize campaign performance through A/B testing, segmentation, and
  • personalization.
  • Monitor campaign analytics and provide regular reports on key performance indicators
  • (KPIs).
  • Troubleshoot technical issues related to marketing automation systems.
  • CRM Management:
  • Develop and implement CRM best practices to ensure data accuracy and
  • completeness.
  • Create and manage customer segments for targeted marketing campaigns.
  • Generate CRM reports and dashboards to track customer engagement and sales
  • performance.
  • Data Analysis and Reporting:
  • Analyze campaign data and CRM data to identify trends and insights.
  • Develop and maintain dashboards and reports to track key marketing metrics.
  • Provide actionable recommendations based on data analysis to improve campaign
  • performance.

    Monitor and report on the eectiveness of marketing automation and CRM initiatives.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or a related eld.
  • 5+ years of experience in marketing automation and CRM management.
  • Proven experience with marketing automation platforms (e.g., Clevertap, Moengage,
  • Webengage, Insider, Salesforce, Netcore Cloud, Braze).
  • Strong understanding of email marketing best practices and customer segmentation.
  • Excellent analytical and problem-solving skills.
  • Prociency in data analysis and reporting tools (e.g., Google Analytics, Excel).
  • Strong communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Strong understanding of data privacy and compliance regulations.
  • Experience in healthcare or e-commerce is a plus.

Skills Required
a/b testing, Customer Segmentation, Google Analytics


Required Skill Profession

Advertising, Marketing, Promotions, Public Relations, And Sales Managers



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