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Urgent! Binary Semantics - Product Marketing Manager Position in Gurugram - Binary Semantics Ltd

Binary Semantics Product Marketing Manager



Job description

<p>Get to know us:<br/><br/>- We are a global company with a range of Value-driven Products, Solutions, Services and Experiences encompassing SaaS, PaaS broadly XaaS, Hybrid and Enterprise.<br/><br/>- We firmly believe that the experiential world of tomorrow is going to be interconnected with API's and Microservices enabling the transformation to customer Experiences.<br/><br/>- Binary Semantics is at the forefront of providing state-of-the-art software solutions, empowering businesses to thrive in the digital era.<br/><br/>- Specializing in diverse technologies and solutions ranging from Digital Transformation, AI, IoT and logistics, Taxtech, Insuretech, Data analytics etc.

we are the go-to partner for enterprises seeking transformative growth.<br/><br/></p><p> Our presence is in:<br/><br/> APAC: India, Malaysia,Sri lanka.<br/><br/> MENA: Saudi Arabia, UAE.<br/><br/> North America: USA, Canada.<br/><br/></p><p>Your Role and beyond:<br/><br/>- We're looking for a strategic and data-driven Product Marketing Manager (PMM) to lead the go-to-market (GTM) strategy, positioning, and sales enablement for our suite of enterprise SaaS products - spanning AI, Conversational AI, Logistics IoT, Enterprise Automation, Analytics, TaxTech, Insurtech As a PMM, you'll translate complex product capabilities into clear, customer-centric business value stories that resonate with decision-makers and drive adoption.<br/><br/>- Your work will directly influence product revenue, market perception, and go-to-market success.<br/><br/> What You'll Do:<br/><br/> - Own product positioning: Craft differentiated value propositions and messaging frameworks for each product and target segment.<br/><br/> - Translate features into value: Turn product capabilities into compelling customer success stories, use cases, and ROI narratives that demonstrate business impact.<br/><br/> - Lead GTM strategy: Plan and execute product and feature launches with measurable outcomes - from awareness to revenue growth.<br/><br/> - Commercial Strategy: Define pricing, packaging, and channels.<br/><br/> - Drive revenue impact: Build and execute GTM campaigns that contribute to direct and influenced product revenue.<br/><br/> - Enable the sales and Post-sales internal teams: Create playbooks, pitch decks persona-wise that help Sales close faster and smarter.<br/><br/> - Be the market voice: Conduct competitiveness and market analysis to identify opportunities and sharpen product positioning.<br/><br/> - Measure and optimize: Track adoption, GTM ROI, and pipeline performance across all product lines.<br/><br/> What We're Looking For:<br/><br/> - Atleast 5-10 years of experience in Product Marketing or GTM within a B2B SaaS environment.<br/><br/> - Proven success in launching and scaling enterprise software products.<br/><br/> - Strong ability to translate technical features into business impact stories that influence buyers.<br/><br/> - Experience across AI, Automation, IoT and Logistics, Analytics, or FinTech/Insurtech domains preferred.<br/><br/> - Excellent storytelling, analytical, and collaboration skills.<br/></p> (ref:iimjobs.com)


Required Skill Profession

Advertising, Marketing, Promotions, Public Relations, And Sales Managers



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