Code Brew Labs - Manager - Marketing

<p>Key Responsibilities:<br/><br/>- Plan, execute, and optimize digital marketing campaigns across Google Ads, LinkedIn Ads, Meta, and TikTok Ads.<br/><br/>- Lead B2B and B2C marketing initiatives, driving lead generation, brand awareness, and customer engagement.<br/><br/>- Analyze campaign performance using metrics, KPIs, and ROI to improve marketing efficiency.<br/><br/>- Collaborate with product and sales teams to align marketing strategies with business objectives.<br/><br/>- Manage PPC campaigns, SEO efforts, content marketing, and social media engagement.<br/><br/>- Stay updated with emerging trends in digital marketing and technology to ensure innovative strategies.<br/><br/>Skills & Qualifications:<br/><br/>- Proven experience in digital marketing, PPC, and B2B/B2C campaigns.<br/><br/>- Strong expertise in Google Ads, LinkedIn Ads, Meta Ads, and TikTok Ads.<br/><br/>- Experience marketing Blockchain, App Development, or AI-based services is highly desirable.<br/><br/>- Analytical mindset with the ability to interpret campaign data and optimize performance.<br/><br/>- Excellent communication, collaboration, and project management skills.<br/><br/>- Creative thinking with a results-driven approach.</p> (ref:iimjobs.com)