Digital Acquisition (D2C) For Leading NBFC

Roles and Responsibilities

Job Purpose

Digital Acquisition as a Vertical has been created in credit cards business to drive inbound volumes and digital do it yourself DIY based applications.

Inbound volumes shall be driven introduction with various digital assets and adjacent businesses of the company.

Digital DIY application shall be driven by continuously optimizing the app and web form based journeys.The purpose of the job holder is to own end to end acquisition NCA numbers from various digital properties of the company, with a very high focus on delivering DIY and high intent leads to all credit card businesses.

PFB Job description

1.

Must have a total +Years ofexperience, at Least 5 Years of work experience in roles related to digital marketing.

2.

Exposure 3+ Years of UIUX Management is necessary.

3.

MBA in marketing Preferred.

4.

Product management, Digital campaign management, Performance and data orientation, Leadership.