About the Role
We are an insuretech seeking a results-driven Digital Marketing & SEO Analyst to help us grow our online visibility, generate qualified leads, and strengthen our digital presence.
The ideal candidate will have hands-on experience with SEO, content strategy, and digital campaigns.
Key Responsibilities
- Develop and implement SEO strategies to improve organic search rankings for insurance-related keywords.
- Perform keyword research, on-page SEO, and technical SEO audits.
- Optimize website content, landing pages, and blog posts for lead generation.
- Plan and execute paid campaigns (Google Ads, Meta, ) to support SEO and lead gen.
- Track, analyze, and report on website traffic, conversions, and campaign ROI.
- Collaborate with sales and product teams to align digital strategy with brokerage goals.
- Stay up to date with digital marketing and SEO trends, especially in insurance/finance.
Qualifications
- 3+ years of experience in digital marketing and SEO (insurance/financial services a plus).
- Proficiency with SEO tools (Ahrefs, SEMrush, Moz, Google Analytics, Search Console).
- Experience with Google Ads and social media advertising.
- Strong copywriting and keyword optimization skills.
- Knowledge of compliance considerations in financial/insurance marketing (preferred).
- Analytical mindset with ability to turn data into actionable insights.
Location : Chennai - Taramani