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Urgent! Digital Marketing Strategist Job Opening In India, India – Now Hiring Confidential
Job description: Performance Marketing Executive
Department: Marketing & Communications
Location: Andheri
Reports to: CEO / Marketing Head
Role Overview:
The Marketing & Performance Marketing Executive will be responsible for leading and executing integrated marketing initiatives for Ashvira and Fine Decor, spanning both offline marketing (exhibitions, events, BTL initiatives, branding) and online marketing (digital ads, social media, SEO, affiliate channels).
This role requires a strategic thinker with hands-on expertise in performance marketing (Meta, Google, affiliate networks) as well as the ability to conceptualize and execute impactful campaigns to strengthen brand presence and drive measurable business outcomes.
Key Responsibilities:
1.
Integrated Marketing Campaigns
o Plan, execute, and monitor marketing campaigns (online + offline) to promote Ashvira and Fine Decor.
o Ensure campaigns are creative, impactful, and aligned with overall business objectives.
2.
Exhibition & Event Management
o Lead end-to-end planning and execution of exhibitions and trade shows.
o Ensure customer invitees from across India are engaged through meaningful activities and attended with care to maximize brand impact and relationship building.
3.
Branding & Awareness
o Drive consistent brand positioning and visibility for Ashvira and Fine Decor across all touchpoints (online, offline, events, dealer networks).
o Regularly measure branding outcomes and ensure goals are achieved.
4.
Performance Marketing
o Strategically plan and run digital ad campaigns on Meta, Google, and affiliate networks.
o Execute targeted dealer-level campaigns for micro-markets, including conversion-focused ads and awareness campaigns.
o Optimize campaigns for ROI, cost-per-lead (CPL), and cost-per-acquisition (CPA).
5.
Online Presence & Digital Growth
o Oversee social media presence, SEO, website content, and online reputation.
o Track digital metrics regularly, present reports, and suggest improvements for reach, engagement, and conversions.
6.
Cross-functional Collaboration
o Work closely with sales, product, and design teams to ensure campaigns and initiatives support dealer engagement and product sales.
o Collaborate with agencies, influencers, and external vendors to amplify campaigns.
7.
Innovation & Growth Marketing
o Identify new channels, partnerships, and tools to expand brand reach.
o Experiment with A/B testing, retargeting, and lookalike audiences to improve campaign efficiency.
Requirements:
- Bachelor’s or Master’s degree in Marketing, Business Administration, or related field.
- 3–5 years of experience in marketing with at least 2 years in performance marketing (Meta Ads, Google Ads, affiliate platforms).
- Strong understanding of digital advertising metrics (CTR, CPC, ROAS, LTV, CAC) and offline branding strategies.
- Proven track record in managing exhibitions, trade shows, or large-scale marketing initiatives.
- Hands-on experience with tools like Google Analytics, Meta Business Manager, and CRM systems.
- Excellent communication, creative thinking, and project management skills.
- Ability to manage multiple projects simultaneously and deliver under deadlines.
Key Skills:
- Performance Marketing (Meta, Google, Affiliate Networks)
- Event & Exhibition Management
- Branding & Positioning
- Social Media & SEO
- Analytics & ROI Tracking
- Campaign Ideation & Execution
- Vendor & Agency Coordination
Advertising, Marketing, Promotions, Public Relations, And Sales Managers
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Unlock Your Digital Marketing Potential: Insight & Career Growth Guide
Real-time Digital Marketing Jobs Trends in India, India (Graphical Representation)
Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for Digital Marketing in India, India using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 105038 jobs in India and 11620 jobs in India. This comprehensive analysis highlights market share and opportunities for professionals in Digital Marketing roles. These dynamic trends provide a better understanding of the job market landscape in these regions.
Great news! Confidential is currently hiring and seeking a Digital Marketing Strategist to join their team. Feel free to download the job details.
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An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Confidential adheres to the cultural norms as outlined by Expertini.
The fundamental ethical values are:The average salary range for a Digital Marketing Strategist Jobs India varies, but the pay scale is rated "Standard" in India. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.
Key qualifications for Digital Marketing Strategist typically include Advertising, Marketing, Promotions, Public Relations, And Sales Managers and a list of qualifications and expertise as mentioned in the job specification. Be sure to check the specific job listing for detailed requirements and qualifications.
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