Implementation & Analytics Specialist_Full-Time_Remote
Job title: Implementation & Analytics Specialist
Location: Remote
Job Type: Full-Time
Experience: 5+ years
Job Description:
1.
Roles & Responsibilities – Client Use
Role Title: Implementation & Analytics Specialist
Purpose of the Role
This role supports the marketing and product functions by ensuring accurate analytics implementation, campaign tracking, and insightful reporting.
The specialist will play a key role in enabling data-driven decision-making through robust tagging, QA, and measurement practices.
Key Responsibilities
- Support day-to-day analytics implementation tasks as part of ongoing BAU.
- Collaborate with product teams during new launches to ensure data readiness.
- Work closely with marketing teams to enable accurate tracking for campaigns.
- Perform rigorous QA of tracking implementations using GA4 and Segment.
- Support reporting needs through dashboard configuration and ad hoc data pulls.
- Assist in identifying data gaps and help surface actionable insights.
- Ensure alignment of tagging strategy across stakeholders and platforms.
Required Skills & Competencies
- Proven expertise in GA4 implementation and tag validation processes.
- Working knowledge of Segment.io for event tracking and data routing.
- Strong understanding of marketing measurement and user behavior analytics.
- High attention to detail with a structured QA mindset.
- Ability to collaborate effectively with external product and marketing teams.
- Strong communication and documentation skills.
Experience:
Minimum 5 years in a digital analytics or implementation role.
Stakeholder Collaboration
Direct interaction with external teams, including marketing and product functions across client-side stakeholders.
2.
Job Description – Internal Recruitment Use
Role: Implementation & Analytics Specialist
Experience Level: 5+ years
Location: (Insert if relevant)
Job Summary
We are looking for a skilled Implementation & Analytics Specialist to support marketing and product teams in setting up, validating, and maintaining analytics infrastructure.
The ideal candidate will have deep technical knowledge of GA4 and Segment.io, a strong QA discipline, and the ability to generate meaningful reports and insights from digital data.
Key Responsibilities
- Handle day-to-day BAU implementation and QA tasks.
- Support new product launches with complete analytics setup.
- Partner with marketing teams to ensure campaign tagging and reporting are in place.
- Execute analytics QA using tools and browser-based debugging methods.
- Configure dashboards and conduct ad hoc analysis to support business teams.
- Maintain documentation and best practices for implementation and tracking governance.
Skills & Qualifications
- 5+ years in web/digital analytics implementation and reporting.
- Hands-on experience with GA4 event setup, custom dimensions, and reporting logic.
- Strong working knowledge of Segment.io and data pipeline configuration.
- Familiarity with tag management platforms (GTM, Adobe Launch, etc.) is a plus.
- Excellent QA habits and a detail-oriented mindset.
- Ability to work independently and manage cross-functional collaboration.
Technology Platforms & Tools
- Google Analytics 4 (GA4)
- Segment.io
- Optional: Google Tag Manager, Excel/Sheets, Chrome DevTools
Suggested Search Keywords
Digital Implementation Specialist, GA4 Implementation, Segment.io Analyst, Analytics QA, Web Analytics Consultant, Marketing Data Analyst, Product Analytics, Event Tracking Specialist, Digital Tagging Expert