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Urgent! ProV Infotech Systems - Senior Specialist - Marketing Job Opening In Chennai – Now Hiring ProV Infotech Systems Private Limited

ProV Infotech Systems Senior Specialist Marketing



Job description

<p></p><p>Senior Marketing Specialist Summary:</b></p><p><br/></p>We are seeking a creative and data-driven Marketing Specialist to join our ProV team.

The ideal candidate will develop, implement, track, and optimize our digital marketing campaigns across all digital channels.

The role requires a deep understanding of current marketing tools and strategies and the ability to lead integrated digital marketing campaigns from concept to Development:</b></p><br/></p><p>- Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, display advertising, and content marketing.<br/><br/></p><p>- Collaborate with internal teams to design cohesive marketing Management:</b></p><br/></p><p>- Optimize campaigns based on key performance indicators (KPIs) such as ROI, CTR, and conversion rates.<br/><br/></p><p>- Develop and manage budgets for digital marketing Engine Optimization (SEO):</b></p><br/></p><p>- Implement and monitor SEO best practices to increase organic traffic.<br/><br/></p><p>- Perform keyword research and competitor Marketing:</b></p><br/></p><p>- Create and manage engaging, high-quality content for blogs, social media, and other digital platforms.<br/><br/></p><p>- Coordinate with designers and copywriters for creative Media Management:</b></p><br/></p><p>- Manage and grow social media accounts, ensuring consistent brand voice and identity.<br/><br/></p><p>- Develop strategies to increase followers, engagement, and brand and Reporting:</b></p><br/></p><p>- Use analytics tools like Google Analytics, SEMrush, or similar platforms to monitor and report on performance.<br/><br/></p><p>- Provide insights and recommendations for improvements based on data Oversee paid advertising campaigns, posters, including Google Ads and social media ads.<br/><br/></p><p>- Test and optimize ad creatives, audiences, and bidding Collaboration:</b></p><br/></p><p>- Work closely with the sales team to align campaigns with sales goals.<br/><br/></p><p>- Partner with external agencies and vendors as Bachelors/masters degree in marketing, Communications, or a related field.<br/><br/></p><p>- 5 yrs of experience in digital marketing or related roles.<br/><br/></p><p>- Proficiency in tools such as Google Analytics, Google Ads, Facebook Ads Manager, and CRM systems.<br/><br/></p><p>- Strong understanding of SEO, SEM, and email marketing techniques.<br/><br/></p><p>- Good understanding on designing posters and thumbnails.<br/><br/></p><p>- Exceptional analytical skills and attention to detail.<br/><br/></p><p>- Excellent written and verbal communication skills.<br/><br/></p><p>- Creative mindset with the ability to think outside the box.</p><p></p> (ref:iimjobs.com)


Required Skill Profession

Computer Occupations



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