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Urgent! Salesforce Marketing cloud lead Developer-Reputed IT Industry-Mumbai, Maharashtra, India-40LPA-Harshala Job Opening In Mumbai – Now Hiring Seven Consultancy

Salesforce Marketing cloud lead Developer Reputed IT Industry Mumbai, Maharashtra, India 40LPA Harshala



Job description

JOB DETAILS


• 6+ years of experience working with clients delivering marketing campaign solutions using Salesforce Marketing Cloud
• Managing a team of marketing cloud consultants
• Software development background experienced with development languages and frameworks e.g HTML, CSS, SQL and Javascript
• Strong knowledge of the Salesforce platform and it’s data model
• Strong knowledge of AMPScript, text and HTML emails, landing pages, SMS and MMS messages, and push notifications from MobilePush.
• Proven working experience using various marketing cloud components: Cloud Pages, Email Studio Social Studio, Advertising Studio, Web Studio, Journey Builder, Audience Builder and Content Builder.
• Knowledge of Marketing Cloud Best Practices
• Manage a team to deliver a range of projects
• Understanding business requirements, creating specifications, designing marketing journeys and email templates, developing campaigns and managing end to end delivery
• Create and manage SFMC Cloud Pages and use audience builder data in journeys
• Design, develop and debug custom solutions
• Define segmentation criteria for batch and trigger emails/SMS campaigns and conduct A/B testing.
• Create data extensions using SQL scripts by analysing the campaign requirements.
• Provide ROI details to various stake holders.
• Work closely with our Sydney team in delivering the marketing cloud solutions and act as the primary escalation point for all technical enquiries.
• Participate in day to day business as usual activities, including but not limited to campaign improvements, bug fixes, data analysis and reporting.


FUNCTIONAL AREA
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