Urgent! Senior Brand Manager - B2C - IIM/ISB/MDI/FMS Job Opening In Pune – Now Hiring Confidential
& Responsibilities:</b><br/><br/><b>Brand Strategy & Positioning:</b><br/><br/>- Develop and execute brand strategies aligned with organizational goals and consumer insights.<br/><br/>- Define brand positioning, voice, and creative direction across all channels.<br/><br/>- Partner with leadership to build long-term brand equity and preference.<br/><br/>- Manage complete brand P&L for assigned categories or business lines.<br/><br/><b>Campaign Development & Execution:</b><br/><br/>- Lead 360 brand campaignsfrom concept to executionacross digital, social, influencer, and offline platforms.<br/><br/>- Collaborate with creative, media, and production agencies to deliver high-quality campaigns on time.<br/><br/>- Own the entire campaign lifecycle: briefing, creative ideation, production, media planning, rollout, and post-campaign evaluation.<br/><br/>- Deliver campaigns that build awareness, shape perception, and drive measurable business impact.<br/><br/><b>Creative & Content Management:</b><br/><br/>- Develop compelling storytelling and brand communication strategies for social, digital, and ATL channels.<br/><br/>- Oversee creative development of video, digital assets, and on-ground content.<br/><br/>- Manage influencer, celebrity, and partnership collaborations to amplify brand engagement.<br/><br/><b>Media Planning & Analytics:</b><br/><br/>- Plan and optimize marketing spends across digital and traditional channels.<br/><br/>- Work closely with media agencies to ensure high ROI on brand investments.<br/><br/>- Track and analyze key brand performance metrics (awareness, reach, engagement, conversion) and derive actionable insights.<br/><br/><b>Cross-Functional Collaboration:</b><br/><br/>- Partner with Product, Digital Marketing, and Sales teams to align brand communication with business objectives.<br/><br/>- Work with internal stakeholders to ensure brand consistency across customer journeys, digital assets, and partner communications.<br/><br/><b>Ideal Candidate:</b><br/><br/><b>Core Competencies:</b><br/><br/>- Proven expertise in brand campaign management - creative development, production, and media execution.<br/><br/>- Strong creative thinking with ability to translate insights into powerful brand stories.<br/><br/>- Exceptional project management and stakeholder collaboration skills.<br/><br/>- Hands-on experience managing creative and media agencies end-to-end.<br/><br/>- Data-driven mindset with strong analytical and reporting capability.<br/><br/>- Comfortable working in fast-paced, high-ownership environments.<br/><br/><b>Technical Skills:</b><br/><br/>- Proficiency in Excel, PowerPoint, and campaign analytics tools.<br/><br/>- Exposure to digital marketing, media planning, and performance tracking metrics (CPM, CTR, Reach, ROI).<br/><br/>- Familiarity with brand tracking, consumer insights, and research tools.<br/><br/><b>Personal Attributes:</b><br/><br/>- Strong communicator with executive presence and storytelling ability.<br/><br/>- Creative problem solver who thrives under pressure.<br/><br/>- Highly execution-focused, detail-oriented, and self-driven.<br/><br/>- Collaborative leader who can influence without authority.<br/><br/>- Passionate about building high-impact, consumer-facing brands.<br/><br/><b>Eligibility Criteria:</b><br/><br/><b>Education:</b> MBA from Top college like IIMs, ISB, MICA, VGSOM-IIT Kharagpur, IIT etc (Note: College can be ignored if candidate is from unicorn companies like Bharatpe, Unilever, Reliance, Groww etc)<br/><br/><b>Experience:</b> Exactly 7 years in brand management or integrated marketing roles.<br/><br/><b>Industry Preference:</b> FMCG, Fintech, BFSI, Consumer Tech, or Lifestyle brands.<br/><br/><b>Location:</b> Pune (onsite).<br/><br/><b>Availability:</b> Immediate joiners or candidates on short notice preferred.<br/><br/>If youre a bold, creative brand leader who loves turning ideas into powerful campaigns, wed love to meet you.</p><br/></p> (ref:iimjobs.com)
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Unlock Your Senior Brand Potential: Insight & Career Growth Guide
Real-time Senior Brand Jobs Trends in Pune, India (Graphical Representation)
Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for Senior Brand in Pune, India using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 401682 jobs in India and 9770 jobs in Pune. This comprehensive analysis highlights market share and opportunities for professionals in Senior Brand roles. These dynamic trends provide a better understanding of the job market landscape in these regions.
Great news! Confidential is currently hiring and seeking a Senior Brand Manager B2C IIM/ISB/MDI/FMS to join their team. Feel free to download the job details.
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An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Confidential adheres to the cultural norms as outlined by Expertini.
The fundamental ethical values are:The average salary range for a Senior Brand Manager B2C IIM/ISB/MDI/FMS Jobs India varies, but the pay scale is rated "Standard" in Pune. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.
Key qualifications for Senior Brand Manager B2C IIM/ISB/MDI/FMS typically include Advertising, Marketing, Promotions, Public Relations, And Sales Managers and a list of qualifications and expertise as mentioned in the job specification. Be sure to check the specific job listing for detailed requirements and qualifications.
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Before the Interview:To prepare for your Senior Brand Manager B2C IIM/ISB/MDI/FMS interview at Confidential, research the company, understand the job requirements, and practice common interview questions.
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